Portfolio

At Didion, we work with global partners to pursue bold ideas and shape strategies for a better future.

Here are some of the projects we've brought to life in recent years:

Establishing an international standard for digital nomad visas
We collaborated with Plumia to create the first international standard for nomad visas, offering governments a comprehensive framework to attract global talent. Combining in-depth research, actionable policy recommendations, and strategic storytelling, we reshaped how nations approach remote work and mobility. Our work culminated in a summit co-hosted with the Moroccan
Launching the Borderless Newsletter: A Voice for the Future of Global Mobility
We created and launched Borderless, a thought-provoking newsletter that positions SafetyWing’s Plumia initiative as the go-to resource for exploring the future of global mobility. Designed to inspire and inform, Borderless connects a diverse audience of global citizens, policymakers, and innovators with insights on building a more borderless world. Our
Launching an innovation lab for a Y Combinator company
We partnered with SafetyWing, a Y Combinator-backed company with $50M in funding, to launch the Plumia innovation lab, a bold initiative exploring the future of citizenship, governance, and global mobility. Through strategic storytelling and positioning, Plumia has become a leading voice in rethinking life beyond borders, capturing global media attention—
Designing a subscription living product for global citizens
When Zoku, an Amsterdam-based hospitality innovator, sought to reimagine urban living, they turned to Didion. We collaborated to conceptualise a subscription living product tailored to modern global citizens. Through detailed research and creative foresight, we helped Zoku design a new way to access their flexible, hybrid living spaces that adapt
Exploring the future of Scotland’s key cities and industries
In partnership with Nile, we shaped a forward-looking vision for Scotland’s cities, focusing on sustainability, inclusivity, and resilience. Through extensive research and creative foresight, we created Future Cities Scotland, a digital storytelling initiative showcasing Scotland’s potential as a global leader in technology and innovation. Highlights: * Delivered a 9-part
Pioneering the sharing economy in Norwich
We launched Norwich Sharing City, a groundbreaking initiative that positioned the city of Norwich as a leader in the sharing economy. By showcasing how shared resources can foster sustainability and community resilience, we amplified Norwich’s innovation on a global stage. Our storytelling approach emphasised Norwich’s pioneering role, helping

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